The increasing growth and popularity of Visual Merchandising among retailers has resulted in the high demand for creative, innovative and trendsetting retail design, which is why the 'Visual Merchandising Live Project' not only enhances creative skills and experience but also encourages confidence and learning. Project managers Thelma and Victoria are working closely with local colleges, educating students about the various career paths available within Fashion, such as Visual Merchandising. Students are encouraged to explore its inner workings through various practical workshops designed to inspire creativity and innovation, these practical workshops accumulate to a digital window display competition, where six potential finalists will be selected to personally present their final designs to a panel of specialist judges from various backgrounds including visual merchandising, retail management and retail design. Three finalist will then be handpicked and invited to the much anticipated ‘Solent Fashion Show Day’ where awards will be presented accordingly.
Participating students will get the privilege of meeting industry specialist, develop new skills, enhance their experiences and potentially decide on a desirable career path, while project managers will gain ample transferable skills including product management, time management, presentation and communication skills and the maintenance of a professional working environment.
I'm working closely with local colleges, educating students about creative alternative career paths such as visual merchandising. I am in charge of constructing the project plan as well as its implementation. Our workshops include guest talks from industry specialists in addition to practical exercises that accumulate to a competition of which require students to design a digital window display, with the
finalists presenting their ideas to a panel of
judges. The project requires excellent time
management, networking skills, extensive
research into the industry and education
institution, creativity, ability to engage and
teach a group of students and confidence.
I am working on Visual Merchandising projects for schools, alongside Thelma. Our roles involves working closely with Fareham College fashion students to teach them the basic process of Visual Merchandising. By that we are also encouraging them to take their knowledge to the next level by making them produce a final digital piece which will be presented to the a panel of judges for the competitions. It's an
exciting experience for both students and
ourselves, we have to ensure the message is
passed across effectively. I feel excited and
confident about this project because it’s a path
I am taking a strong interest, in which I will be
able to gain new skills.